For more than 25 years, Juan Sebastian Palomo Murga has built companies that solve real-world challenges across infrastructure, logistics, technology, and financial services.
Today, much of that focus is centered on creating smarter transportation solutions through iPakket and Ride by iPakket.
Rather than viewing mobility as a single service, the companies are building an ecosystem that combines logistics, technology, and shared transportation to make moving people and goods more efficient. As Ride by iPakket continues expanding its carsharing services, the goal remains simple: provide practical, technology-driven solutions that improve accessibility and convenience for individuals and businesses alike.
In this interview, Juan Sebastian discusses the thinking behind the companies’ evolution, the future of shared mobility, and why innovation should always begin with solving everyday problems.
What inspired the expansion from logistics into shared mobility?
As we continued growing iPakket, we saw transportation becoming more connected. Logistics, deliveries, and personal mobility are all part of the same ecosystem. Technology gives us the opportunity to connect those services in ways that make transportation simpler and more efficient.
That is what led to Ride by iPakket. We wanted to create a platform that gives people more flexible transportation options while using technology to improve the overall experience.
What makes carsharing an important part of the future of transportation?
Many people are rethinking traditional car ownership, especially in urban areas. They want access to reliable transportation without the long-term costs and responsibilities that come with owning a vehicle.
Carsharing offers flexibility while making better use of existing resources. When supported by the right technology, it becomes a practical solution for both consumers and cities looking to improve mobility.
We believe transportation should be available when people need it, without unnecessary complexity.
How does technology support the Ride by iPakket experience?
Technology is the foundation of everything we build.
Customers expect transportation to be simple. They want to locate vehicles quickly, complete reservations easily, and have confidence that the service will be reliable. Behind that experience is a significant amount of technology working to improve efficiency, security, and convenience.
For us, technology is not about adding features. It is about removing friction from the customer experience.
How does your experience in infrastructure influence your approach to building technology companies?
Infrastructure taught me that every successful project begins with strong planning and disciplined execution.
Whether you are building roads, managing large construction projects, or developing mobility platforms, success depends on creating systems that people can trust. That mindset continues to guide how we grow iPakket and Ride by iPakket.
The industries may be different, but the importance of reliability never changes.
What role does innovation play across your companies?
Innovation only matters if it improves people’s lives.
Our goal is not to introduce technology simply because it is new. We focus on solutions that help customers save time, simplify transportation, and improve access to services.
As we continue expanding, we are also exploring additional technologies and strategic acquisitions that strengthen the broader ecosystem connecting logistics, mobility, and digital services.
How do you see urban mobility evolving over the next decade?
Cities will continue looking for smarter ways to move people efficiently.
I believe we will see greater adoption of shared transportation, connected mobility platforms, and digital services that allow users to manage multiple transportation options through a single experience.
Companies that can integrate technology with convenience will be well-positioned to meet those changing expectations.
How do sustainability and social responsibility fit into your business strategy?
A responsible business should always consider long-term impact.
Shared mobility has the potential to improve how transportation resources are used while giving more people access to flexible travel options. Beyond our commercial activities, we continue supporting initiatives that expand access to clean energy in underserved communities throughout Central America because infrastructure and energy both create opportunities for economic growth.
We also continue supporting organizations that promote human rights because strong communities are essential to sustainable development.
What do you hope people associate with iPakket and Ride by iPakket in the years ahead?
I hope they see companies that consistently solve real problems.
Our focus has always been on building practical solutions that people can depend on. Whether that means improving logistics, expanding shared mobility, or developing new technology, success comes from creating value that lasts.
If customers think of iPakket and Ride by iPakket as companies that deliver reliable innovation while keeping people at the center of every decision, then we will have accomplished what we set out to do.
