Smruti Sriram OBE, the second-generation chief executive who has built Bags of Ethics by Supreme Creations into one of Britain’s most quietly influential sustainable manufacturers, has been named winner of the 2026 Veuve Clicquot Bold Woman Award. Alisha Fredriksson, the 31-year-old co-founder of maritime carbon-capture pioneer Seabound, takes home the Bold Future Award.
The awards, now in their 54th year and the longest-running international honours for women in business, were presented in London last night by Thomas Mulliez, president of the champagne house. The pair join an alumni list that includes Dame Julia Hoggett DBE, chief executive of the London Stock Exchange, vaccine scientist Professor Dame Sarah Gilbert, and Anne Pitcher, the former chief executive of Selfridges Group. Hoggett picked up the same honour at last year’s ceremony alongside Shellworks co-founder Insiya Jafferjee.
For Sriram, the award caps an eighteen-year run at the helm of a business that has done more than most British SMEs to give the much-abused phrase “purpose-driven” some commercial heft. Founded in 1999 by her father, Dr R. Sri Ram, Supreme Creations has grown into a vertically integrated supplier of reusable merchandise and sustainable packaging that, on the company’s own reckoning, has displaced an estimated 30 billion single-use items. Its “Bags of Ethics” label, which guarantees full supply-chain transparency, has become something of a quiet standard in a sector still riddled with greenwashing.
The judging panel, which this year included Kristina Blahnik of Manolo Blahnik, Allwyn UK managing director Bridget Lea, Ada Ventures co-founder Matt Penneycard and The Dots founder Pip Jamieson, cited Sriram’s work scaling a globally integrated supply chain alongside her commitment to social impact. More than 80 per cent of the workforce at the group’s factory in Pondicherry, southern India, is female; partnerships with the British Fashion Council and the Royal Forestry Society have raised millions for environmental and educational causes.
“As a second-generation entrepreneur, my journey has been shaped by a strong foundation of values, kindness, purpose and business acumen from my family, and especially my father, who founded the business in 1999 and is still very much involved,” Sriram said. “These eighteen years have been a professional and personal evolution, with a strong belief that business can and should be a force for good. To be recognised alongside such inspiring women is a reminder of what is possible when we use our skills not just to succeed, but to serve.”
She was quick to share the credit. “Our global teams from Pondicherry, and across Europe, are creative, highly skilled, and have always been showcased as partners to our clients, not just suppliers. This award is a spotlight on them, not me. They are the backbone and deserve the full recognition.”
Sriram beat a strong shortlist that also featured Paula MacKenzie, the chief executive of PizzaExpress, and Kanya King CBE, founder of the MOBO Group, as flagged when the nominees were announced earlier this year.
A shipping disruptor with a 95 per cent answer
If Sriram’s award nods to two decades of patient compounding, the Bold Future Award recognises a business that did not exist five years ago. Fredriksson co-founded Seabound in 2021 with a single, audacious proposition: that shipping — the industry behind roughly three per cent of global CO₂ emissions and long regarded as “too hard to abate” — could be cleaned up with retrofittable, container-sized carbon-capture kit bolted onto vessels already at sea.
The London-headquartered start-up’s modular system uses calcium looping to trap CO₂ from exhaust gases and convert it into solid calcium carbonate pebbles that can be offloaded at port. Independent assessments, including a case study published by Innovate UK Business Connect, put potential capture rates at up to 95 per cent. Following successful pilots with Lomar Shipping and Hapag-Lloyd, Seabound has now moved into commercial deployment, with the first full-scale units serving a cement carrier chartered to Heidelberg Materials.
“I am incredibly proud of the journey we have taken at Seabound, tackling one of the toughest challenges out there: reducing emissions in global shipping,” Fredriksson said. “What began as an ambitious idea to address the climate crisis has grown into a brand new category of technology for the industry. With successful pilot projects behind us, we are now at an exciting inflection point: heading into our first full-scale deployments, with the world’s largest shipping companies and regulators actively engaging with us.”
Fredriksson’s win lands at a moment when capital for female-led climate tech is still vanishingly scarce, a recurring theme are investors such as Sustainable Ventures, which backs female founders at twelve times the industry average. The Bold Future shortlist, which also included Josephine Philips of repair-and-alteration platform SOJO and Marisa Poster of matcha disruptor PerfectTed, suggests the talent pipeline is healthier than the funding statistics imply.
A 54-year-old hymn to Madame Clicquot
The awards trace their lineage to Madame Barbe-Nicole Clicquot Ponsardin, who took over her late husband’s champagne house in 1805 at the age of 27 and turned it into a global business in defiance of nineteenth-century convention. More on the programme’s history and previous winners is available on the Veuve Clicquot Bold Woman Award UK page.
“Madame Clicquot led Veuve Clicquot to become a brand of excellence and courage,” Mulliez said. “Building on her legacy, Smruti Sriram OBE and Alisha Fredriksson are shaping the future of business. Their businesses tackle global issues and their achievements extend far beyond commercial success, offering powerful inspiration to the next generation of female entrepreneurs.”
For British SMEs watching from the sidelines, the more useful inspiration may be quietly structural. Sriram’s eighteen-year build of a profitable, transparent manufacturing group, and Fredriksson’s rapid commercialisation of a deep-tech climate solution, between them sketch out two viable archetypes for bold business in the second half of the 2020s: patient and purposeful on one hand, fast and technically ambitious on the other. Both are evidently still rewarded.
