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Rising Google Ad Costs Signal Mould Claim Boom Ahead of Awaab’s Law

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October 28, 2025
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The price of Google Ads for “mould claim” searches has tripled since the beginning of 2024, according to Pyramid Eco’s latest figures. The increase comes as housing providers brace for the introduction of Awaab’s Law in October 2025, with legal firms rapidly intensifying their online marketing campaigns. Pyramid Eco’s review of Semrush CPC trends reveals a striking escalation in advertising spend…

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