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Nina Payne, Known as ‘The SEO Lady,’ Advocates YouTube Shorts as the Future of Digital Marketing

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January 20, 2025
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For more than 15 years, Nina Payne, widely recognised as ‘The SEO Lady,’ has been leading the way in video SEO. Now, she is urging businesses to reconsider their digital strategies and embrace the engaging nature of YouTube Shorts. Nina believes the algorithms driving search engines, which she likens to an octopus with tentacles reaching into every corner, make it essential for businesses to…

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